A month ago I proposed the #100Somethings challenge, a commitment to do something 100 times before the end of 2016. Over 300 people have taken it on with me.

My something: write 100 blog posts before the end of the year. This will be number 20.

But I’m slowing down. What started as an essay every day has turned into an essay about every 4 days. There’s no chance at this rate I’ll reach the #100Somethings goal.

And tonight, Matthew Morehead and Julia Snyder woke me up a bit to the okayness of rerouting in a way that feels truer, more aligned and more relevant.

Here’s how Matthew began his 23rd post:

“So I have been feeling a bit off around this 100somethings challenge. Thank you Julia for vocalizing this, totally resonates. It’s beginning to feel stale and constricting. Boring almost. Looking into this to see what I will do next.”

This resonated with me so I responded. Then he reached out directly.

So I watched Julia’s video and it hit home. It was real and clear and vulnerable.

Here’s the part of her message that hit me:

“I want to show you everything that comes with this challenge and I want to tell you when it’s not feeling good … and if it doesn’t resonate I should say no and take a different route; a different path … I still want to do the #100Somethings challenge so I came up with different idea.”

Instead of a creating and posting a play-oriented video every day, Julia decided to record instances of herself playing every day, and only put together videos once a week. 

That feels way better to me, from a viewer’s standpoint. I’d rather see compilations of fun moments throughout the week stitched together in Julia’s unique way than 7 separate videos a week. That’s a creative upgrade. And she still found a way to honor her challenge. Nice reroute homegirl. 

Matthew decided to reroute too. And I want to reroute too.

Here’s how:

Lately I’ve been working on a few more researched, more comprehensive, more magazine-worthy articles. One on privilege, one on the Trinfinity company culture, one on personal bubbles, and a few others. I’m loving them and I’m loving this process. I don’t want to rush it. I’m getting more interested in writing great articles about important topics, and the idea of continuing to crank out quick, half-baked essays is less exciting than it was a few weeks ago. 

Instead of publishing every day for the rest of the year, I’m rerouting. I commit to write every day for the rest of the year. That means I might continue to go 4 days between publishing an essay. That feels way better to me. It feels fantastic actually. 

Here’s the perfect quote from one of my favorite books, Rework:

“Why don’t we just call plans what they really are: guesses. Start referring to your business plans as business guesses, your financial plans as financial guesses, and your strategic plans as strategic guesses. Now you can stop worrying about them as much. They just aren’t worth the stress. 

When you turn guesses into plans, you enter a danger zone. Plans let past drive the future. They put blinders on you. “This is where we’re going because, well, that’s where we said we were going.” And that’s the problem: Plans are inconsistent with improvisation.

And you have to be able to improvise. You have to be able to pick up opportunities that come along. Sometimes you need to say, “We’re going in a new direction because that’s what makes sense today.” 

The timing of long-range plans is screwed up too. You have the most information when you’re doing something, not before you’ve done it. Yet when do you write a plan? Usually it’s before you’ve even begun. That’s the worst time to make a big decision.”

— Jason Fried & David Heinemeier Hansson

I drew that sketch while I was in Paris around this time last year.

Tell me how you’re rerouting in the comments of this post or on facebook. & Thanks again Matt & Julia ❤



8 thoughts on “Rerouting

  1. Chase Mirkovitz

    Such an interesting subject. So much so that I thought I’d share some inspired ideas with you—from one creative to another.

    Technically the first sits adjacent to your blog topic, but I sense you’ll see the relevance.

    It’s about quitting:

    The second has to do with the intersection of both rerouting and consistency:

    What if you could commit to writing a certain amount of pages every day? …1, 2, 3?

    I’m sure you’ve read Julia Cameron’s book, The Artist’s Way, which emphasizes morning pages that, when done with little to no emotional attachment, are used more as a tool for allowing the inner critic to subside while coming out of the practice with mental clarity.

    …Part of me was tempted to hold back from leaving this comment altogether, since you didn’t particularly ask for my ideas, but another part felt it was relevant enough that you might find value in my creative process.

    Either way, it was done out of service to you and I know you’re sharp enough to filter out what doesn’t resonate. 🙂

    Much love, sister.


  2. Wendy MacKinnon

    Thank you. You are so inspiring. I do appreciate when you tell if of things that don’t feel the best ever for you.
    This is what makes you so approachable, so grounded and authentic. I love you like crazy even though we’ve never met!


  3. Marissa Ginty

    Hey Cory, great post 🙂

    The past couple of days, I experienced a similar lesson around the 100 somethings challenge. 15 days into my 100 runs, I started feeling that familiar essence of a once super-charged, enthusiastic goal, turning into a stress inducing obligation. As someone who’s been running since I can remember, it’s been a challenge in itself to let go of that version of myself.

    I realize two things most importantly: when we become resistant to something that’s supposed to be “good” for us, it’s actually very counterproductive. The stress that comes with it is super detrimental to us on many levels, especially energetically.
    And 2, by pushing through something just because I want to meet my challenge I am quite forcefully ignoring my emotional guidance system which is trying to point me in the direction of something in greater alignment that will also potentially yield better results with less seeming effort.

    The guilt around not completing a challenge is trying to, to use your term, reroute our perspective and ultimately our direction. I am excited to reroute my challenge as well and it is so awesome we’ve all received similar guidance about this.

    Thank you for this challenge, as it definitely helped force to the surface some unprocessed limiting beliefs.

    It reminds me that as an ever expanding being, my desires and goals will be ever expanding and fluctuating as well…and that’s perfectly perfect.

    Thanks girl, keep it up<3


  4. Dona

    yeah, ever since i found bentinho, i’m rerouting like, every 6 seconds – lol. i’ve beaten myself up in the past for comitting to exactly this type of stuff (100 things) out of total excitement at first , and then feeling like a failure for not doing it for longer then it was fun/relevant. it’s awesome that 100 things is what got you started on this writing journey, and it’s inspiring to me. thx for sharing, awesome and vulnerable as always 😛


  5. Pingback: Nevermind – Cory Katuna

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s